Wednesday, April 13, 2011

Kinnikinnick Introduces New Mix Packaging and Expanded Availability

Today, we are introducing a completely revamped packaging design for our line of gluten-free baking mixes.

The new red and white packaging boxes (a colorful change from the white bag previously used) features clear and compelling baked food images along with prominent text highlighting the name of the product and the company’s “Gluten Free has never tasted so good” tag line.

The new packaging also features distinct “Dairy Free” and “Nut Free” designations to help consumers following a restricted diet make the most informed possible food purchasing choices.

Pancake & Waffle Mix
This mix was the winner of Every Day with Rachael Ray magazine’s March 2011 gluten-free baking mix taste test and is our most popular mix.

Angel Food Cake Mix 
This one of the only gluten-free angel food cake mixes on the market and the only one in wide distribution.

Chocolate Cake Mix
As a recent review on Amazon said "This is simply THE best Gluten-Free chocolate cake mix, period. Light, fluffy. I make cupcakes for the kids in my son's class for his birthday, and they tell me, "Mrs. Hammer, these are the BEST we've ever had." They have NO idea they are GF. Rich, chocolatey goodness!!"

White Cake Mix
Not to be outdone, our White Cake mix gets raves reviews on Amazon as well "I used to bake everything from scratch so I was reluctant to use a mix. This cake is the closest thing to my best scratch cakes I have found yet. It is not grainy or gritty tasting at all. I usually make cupcakes and freeze them even with the icing and when I want something sweet or it's someones birthday I can have my cake and eat it too!"

Kinni-Kwik ® Bread & Bun Mix
This is the easiest bread & bun mix on the market. Just add water & mix for 2 minutes and you're ready for the oven.

All Purpose Flour Blend Mix  
This was formerly called All Purpose Celiac Flour. It's a great replacement for regular wheat flour in most of your favourite recipes. From breads, to cookies, to gravy this mix does it all.

All mixes have a suggested retail price of $4.99 except the Kinni-Kwik which is $5.99 

Perhaps the best part of this announcement is that this means that all of our mixes have been picked up by our distributors and will be in wide distribution across North America as early as May 1, 2011. Watch your local stores shelves! The new mixes are available from our website right now.

Allergy Note: All new mixes are labelled May Contain Traces of Eggs & Soy. All mixes are made using the same filling equipment and while we do, follow allergen protocols we cannot guarantee these items are egg or soy free.

Note for customers who have been buying mixes and ingredients directly from us or smaller specialty stores. Due to changes in the way we package our mixes, we are unable to offer any ingredients or smaller volume mixes for sale at the present time. We hope to be able to bring these back once we have completed a few months production of the 6 new mixes.